The importance of the right pictures!

The importance of the right pictures!

As a company, it is important to be visible on social media to, among other things, strengthen your brand, market your products and/or services and build relationships with existing and potential customers. Therefore, it is important that companies continuously publish content on their platforms and that the content is both relevant and adapted based on which channel is updated.

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How to choose the right image?

In my profession as a photographer, I have been taught how important it is to use the right images. This applies not only to corporate social presence, but in many different contexts. Press images are a very clear example of how important it is to choose the right image as it is not appropriate to publish an image of a happy person if the story is a serious one. One tip to make it easier to choose the right image for your company's various channels is to first consider what the purpose of the image is and what message you want to convey.

What I can help you with!

If needed, I can reach out to your company and give a seminar to help you with what you should think about when it comes to publishing images and content on the company's social channels. The seminar will of course be adapted based on your level of knowledge and the needs of your business.

With my knowledge and experience of the photography profession, I can teach you how to photograph and film your material yourself. I can also make suggestions on what film and photo equipment you may need and explain how the equipment works to get the most out of it.

I can also help you create and expand your existing image bank so that you have a large selection of images to choose from that are customized based on your company's social platforms.

Read previous blog posts about corporate photography and 3 questions we ask you at a company photography to get an insight into how things can go and what to expect.

Here please contact me and get more information on corporate photography. Contact me and we will find a time to discuss your business needs and how I can simplify it for you and your employees.

I look forward to meeting you soon!

/ Helen Shippey

Corporate photographer in Västerås, Sweden!

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Företagsfotograf Helen Shippey

About me

My name is Helen and I love to create and happily share what I create with my cameras / drones.

Join me on my photography assignments.

You can call me Shippey, my friends does!


Has; Apprentice Letter in Photography